Swag Sold Separately

Krewella – Live For The Night | Official Music Video

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Just a short few weeks ago Krewella dropped their brand new single ‘Live For The Night‘ which I was SUPER jacked up about. Today, the trio releases the official set of visuals for the smash hit in what is easily one of the most corporate music videos I have ever seen. I had high hopes for this video, but was slightly disappointed; not that I think the video is bad, I think the concept is cool and the last 60 seconds is awesome but it is just so commercial with the placement of the Sony phone. At the end of the day, it goes along with the trend Jay-Z just started with his most recent album and him inking a deal with Samsung. While I was disappointed with this video, I do think it was a smart move on Krewella‘s part and I expect to see more and more artists do this in the future.

MK3 is the Creator and founder of Swag Sold Separately. He has worked with everyone from J. Cole, Wiz Khalifa, Kendrick Lamar, Mac Miller, Chiddy Bang to Outasight, Sammy Adams, Hoodie Allen, Mike Stud, Timeflies, Radical Something and many more. He is the manager of Lost Hearts & Academy. When he isn't writing, he DJ's, is a photographer and videographer. Hit him up on Google+
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